TAZ    “Bereit für Streit”

The project was created during my time at the advertising agency ÜBERGROUND for the newspaper TAZ. As a working student who is part of GenZ,  I  got the chance to create this campaign, which had the goal of giving a voice to the concerns and fears of my generation. The campaign was awarded in 4 categories by the ADC Newcomer Award and was chosen as one of the 10 best newcomer films by the German Advertising Film Award.